Archive for September 2014

Is ‘real time marketing’ transforming the customer experience?

Or is it trinket temptation for ‘magpie marketers’? The DMA and DigitasLB ran an inspirational event last week, they shared some awesome technology & processes around watching the volume and combination of people’s smartphone interaction. Sharing some key phrases thrown out about ‘real time marketing’ (rtm) from Anne-Marie Kline, DigitasLB founder: the purpose is to…

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Is Scotland causing irreparable damage?

I love Scotland. I respect everything Scottish. I’m married to a Scottish lady. My ancestors are half Scottish. The Scottish Yes or No vote is bigger, much much bigger than any individual person realises. We are all caught up in the passion of the moment without thinking of the permanent global consequences. United we stand,…

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